PROSPECTUS SUPPLEMENT
Filed pursuant to Rule
(To Prospectus dated October 6, 2021)
424(b)(3) of the Rules and
 
Regulations Under the
 
Securities Act of 1933
 
Registration Statement No. 333-257879

TABOOLA.COM LTD.
Ordinary Shares
Warrants to Purchase Ordinary Shares

Recent Developments
This prospectus supplement, together with the prospectus, is to be used by the selling shareholders listed in the
prospectus in connection with offers and sales from time to time of the ordinary shares and warrants to purchase ordinary shares of Taboola.com Ltd.

February 22, 2022
1


Fourth Quarter and Full Year 2021 Results Summary (unaudited)

   
Three Months Ended
December 31,
   
Year Ended
December 31,
       
(dollars in thousands)
 
2021
   
2020
   
2021
   
2020
   
% change
YoY
 
                               
Revenues
 
$
407,668
   
$
351,294
   
$
1,378,458
   
$
1,188,893
     
15.9
%
Gross Profit
 
$
143,642
   
$
93,021
   
$
441,071
   
$
319,497
     
38.1
%
Net Income (loss)
 
$
585
   
$
2,753
   
$
(24,948
)
 
$
8,493
      NM

Ratio of Net Income (loss) to Gross profit
   
0.4
%
   
3.0
%
   
(5.7
%)
   
2.7
%
    NM

Cash Flow from Operations
 
$
22,968
   
$
57,469
   
$
63,521
   
$
139,087
     
(54.3
%)
Cash, cash equivalents and short-term deposits
 
$
319,319
   
$
242,811
   
$
319,319
   
$
242,811
     
31.5
%
                                         
Non-GAAP Financial Data*
                                       
ex-TAC Gross Profit
 
$
169,210
   
$
110,202
   
$
518,863
   
$
382,352
     
35.7
%
Adjusted EBITDA
 
$
65,383
   
$
32,993
   
$
179,464
   
$
106,193
     
69.0
%
Ratio of Adjusted EBITDA to ex-TAC Gross Profit
   
38.6
%
   
29.9
%
   
34.6
%
   
27.8
%
   
24.5
%
Free Cash Flow
 
$
12,672
   
$
53,375
   
$
24,451
   
$
121,313
     
(79.8
%)

NM=Not Meaningful

Fourth Quarter Financial Highlights

Q4 results exceeded guidance across all financial measures
 
 
Three Months Ended
December 31, 2021
 
Q4 Guidance
Revenues
$408M
$392 - $396M
Gross Profit
$144M
$129 - $132M
ex-TAC Gross Profit
$169M
$163 - $165M
Adjusted EBITDA
$65M
$61 - $63M
 
Revenues grew $56 million or 16% year-over-year.
 

New digital property partners1 drove $21 million of growth.
 

Existing digital property partners2 grew $35 million which translates to net dollar retention3 - of 110% driven by improvement in yield as well as the inclusion of Connexity revenue.
 
Gross Profit grew $51 million or 54.4% year-over-year and ex-TAC Gross Profit grew $59 million or 53.5% year-over-year.
 

Growth driven by new digital properties and strong yield improvements as well as from inclusion of Connexity in our Q4 2021 results.
 

Contributing to the year-over-year increase was the voluntary repayment in Q4 of the prior year of $17 million in guaranteed TAC payments withheld in Q2 and Q3 of 2020.
 
2


Operating expenses grew $38 million or 44.1% year-over-year. The drivers include the inclusion of Connexity expenses, increase in amortization related to intangibles from the Connexity acquisition and higher public company expenses.
 
Net income of $0.6 million compared to net income of $2.8 million in Q4 2020.
 
Adjusted EBITDA of $65 million increased by $32 million year-over-year as higher gross profit more than offset higher operating expenses.
 
EPS was $0.00 per diluted share in the fourth quarter. The EPS was based on fully-diluted shares outstanding of 272 million.
 
Cash Flow from Operations decreased $35 million year-over-year and Free Cash Flow decreased $41 million year-over-year reflecting in part higher publisher prepayments due to the timing of renewals as well as higher tax payments.
 
1New digital property partners within the first 12 months that were live on our network.
 
2Net growth of existing digital property partners, including the growth of new digital property partners (beyond the revenue contribution determined based on the run-rate revenue generated by them when they are first on-boarded).
 
3Net Dollar Retention is the net growth of existing digital property partners for the given period divided by the revenues from the same period in the prior-year.
3

 
*About Non-GAAP Financial Information

This press release includes ex-TAC Gross Profit, Adjusted EBITDA, Ratio of Adjusted EBITDA to ex-TAC Gross Profit, Free Cash Flow and Non-GAAP Net Income, which are non-GAAP financial measures. These non-GAAP financial measures are not measures of financial performance in accordance with GAAP and may exclude items that are significant in understanding and assessing the Company’s financial results. Therefore, these measures should not be considered in isolation or as an alternative to revenues, gross profit, net income, cash flows from operations or other measures of profitability, liquidity or performance under GAAP. You should be aware that the Company’s presentation of these measures may not be comparable to similarly-titled measures used by other companies.
 
The Company believes non-GAAP financial measures provide useful supplemental information to management and investors regarding future financial and business trends relating to the Company. The Company believes that the use of these measures provides an additional tool for investors to use in evaluating operating results and trends and in comparing the Company’s financial measures with other similar companies, many of which present similar non-GAAP financial measures to investors. Non-GAAP financial measures are subject to inherent limitations because they reflect the exercise of judgments by management about which items are excluded or included in calculating them, which may vary from period to period. Please refer to the appendix at the end of this press release for reconciliations to the most directly comparable measures in accordance with GAAP.
 
Note Regarding Forward-Looking Statements
 
Certain statements in this press release are forward-looking statements. Forward-looking statements generally relate to future events including future financial or operating performance of Taboola.com Ltd. (the “Company”). In some cases, you can identify forward-looking statements by terminology such as “may”, “should”, “expect”, “intend”, “will”, “estimate”, “anticipate”, “believe”, “predict”, “potential” or “continue”, or the negatives of these terms or variations of them or similar terminology. Such forward-looking statements are subject to risks, uncertainties, and other factors which could cause actual results to differ materially from those expressed or implied by such forward looking statements.

4

These forward-looking statements are based upon estimates and assumptions that, while considered reasonable by the Company and its management, are inherently uncertain. Uncertainties and risk factors that could affect the Company’s future performance and cause results to differ from the forward-looking statements in this press release include, but are not limited to: the ability to recognize the anticipated benefits of the recent acquisition of Connexity and the business combination between the Company and ION Acquisition Corp. 1 Ltd. (together, the “Business Combinations”), which may be affected by, among other things, competition, the ability of the Company to grow and manage growth profitably, maintain relationships with customers and retain its management and key employees; the Company’s ability to successfully integrate the Connexity acquisition;  costs related to the Business Combinations; changes in applicable laws or regulations; the Company’s estimates of expenses and profitability and underlying assumptions with respect to accounting presentations and purchase price and other adjustments; ability to attract new digital properties and advertisers; ability to meet minimum guarantee requirements in contracts with digital properties; intense competition in the digital advertising space, including with competitors who have significantly more resources; ability to grow and scale the Company’s ad and content platform through new relationships with advertisers and digital properties; ability to secure high quality content from digital properties; ability to maintain relationships with current advertiser and digital property partners; ability to make continued investments in the Company’s AI-powered technology platform; the need to attract, train and retain highly-skilled technical workforce; changes in the regulation of, or market practice with respect to, “third party cookies” and its impact on digital advertising; continued engagement by users who interact with the Company’s platform on various digital properties; the impact of the ongoing COVID-19 pandemic; reliance on a limited number of partners for a significant portion of the Company’s revenue; changes in laws and regulations related to privacy, data protection, advertising regulation, competition and other areas related to digital advertising; ability to enforce, protect and maintain intellectual property rights; and risks related to the fact that we are incorporated in Israel and governed by Israeli law; and other risks and uncertainties set forth in the section entitled “Risk Factors” and “Cautionary Note Regarding Forward-Looking Statements” in the Company’s registration statement on Form F-1, as amended, and in subsequent filings with the Securities and Exchange Commission.

Nothing in this press release should be regarded as a representation by any person that the forward-looking statements set forth herein will be achieved or that any of the contemplated results of such forward-looking statements will be achieved. You should not place undue reliance on these forward-looking statements, which speak only as of the date they were made. The Company undertakes no duty to update these forward-looking statements except as may be required by law.

5

CONSOLIDATED BALANCE SHEETS
U.S. dollars in thousands, except share and per share data

     
December 31,
2021
     
December 31,
2020
  
   
Unaudited
   
Unaudited
 
ASSETS
           
CURRENT ASSETS
           
Cash and cash equivalents
 
$
319,319
   
$
242,811
 
Restricted deposits
   
1,000
     
3,664
 
Trade receivables
   
245,235
     
158,050
 
Prepaid expenses and other current assets
   
63,394
     
21,609
 
Total current assets
   
628,948
     
426,134
 
NON-CURRENT ASSETS
               
Long-term prepaid expenses
   
32,926
     
5,289
 
Restricted deposits
   
3,897
     
3,300
 
Deferred tax assets
   
1,876
     
1,382
 
Right of use assets
   
65,105
     
68,058
 
Property and equipment, net
   
63,259
     
52,894
 
Intangible assets, net
   
252,498
     
3,905
 
Goodwill
   
549,338
     
19,206
 
TOTAL LONG-TERM ASSETS
   
968,899
     
154,034
 
Total assets
 
$
1,597,847
   
$
580,168
 

6

CONSOLIDATED BALANCE SHEETS
U.S. dollars in thousands, except share and per share data

     
December 31,
2021
     
December 31,
2020
  
   
Unaudited
   
Unaudited
 
             
LIABILITIES, CONVERTIBLE PREFERRED SHARES AND
SHAREHOLDERS' EQUITY
           
CURRENT LIABILITIES
           
Trade payables
 
$
261,557
   
$
189,352
 
Lease liability
   
12,958
     
15,746
 
Accrued expenses and other current liabilities
   
123,046
     
95,135
 
Loan
   
3,000
     
-
 
Total current liabilities
   
400,561
     
300,233
 
LONG TERM LIABILITIES
               
Deferred tax liabilities
   
51,560
     
45
 
Warrant liability
   
31,227
     
-
 
Loan
   
285,402
     
-
 
Lease liability
   
61,526
     
63,044
 
Total long-term liabilities
   
429,715
     
63,089
 
CONVERTIBLE PREFERRED SHARES
               
Preferred A, B, B-1, B-2, C, D and E shares with no par value - Authorized: 0 and 123,389,750 shares at December 31, 2021 and at December 31, 2020 respectively; Issued and outstanding: 0 and 121,472,152 shares at December 31, 2021 and December 31, 2020 respectively.
   
-
     
170,206
 
SHAREHOLDERS' EQUITY
               
Ordinary shares with no par value- Authorized: 700,000,000 and 176,535,661 shares as of December 31,2021 and December 31, 2020 respectively; 234,031,897 and 41,357,049 shares issued and outstanding as of December 31, 2021 and December 31, 2020, respectively.
   
-
     
-
 
Additional paid-in capital
   
824,016
     
78,137
 
Accumulated deficit
   
(56,445
)
   
(31,497
)
Total shareholders' equity
   
767,571
     
46,640
 
Total liabilities, convertible preferred shares, and shareholders' equity
 
$
1,597,847
   
$
580,168
 

7

CONSOLIDATED STATEMENT OF INCOME (LOSS)
U.S. dollars in thousands, except share and per share data

   
Three months ended
December 31,
   
Year ended
December 31,
 
   
2021
   
2020
   
2021
   
2020
 
   
Unaudited
   
Unaudited
 
                         
Revenues
 
$
407,668
   
$
351,294
   
$
1,378,458
   
$
1,188,893
 
Cost of revenues:
                               
Traffic acquisition cost
   
238,458
     
241,092
     
859,595
     
806,541
 
Other cost of revenues
   
25,568
     
17,181
     
77,792
     
62,855
 
Total cost of revenues
   
264,026
     
258,273
     
937,387
     
869,396
 
Gross profit
   
143,642
     
93,021
     
441,071
     
319,497
 
Operating expenses:
                               
Research and development expenses
   
34,044
     
34,031
     
117,933
     
99,423
 
Sales and marketing expenses
   
59,127
     
34,246
     
206,089
     
133,741
 
General and administrative expenses
   
31,826
     
18,478
     
130,314
     
60,140
 
Total operating expenses
   
124,997
     
86,755
     
454,336
     
293,304
 
Operating income (loss) before finance expenses
   
18,645
     
6,266
     
(13,265
)
   
26,193
 
Finance income (expenses), net
   
(1,783
)
   
(1,703
)
   
11,293
     
(2,753
)
Income (loss) before income taxes
   
16,862
     
4,563
     
(1,972
)
   
23,440
 
Provision for income taxes
   
(16,277
)
   
(1,810
)
   
(22,976
)
   
(14,947
)
Net Income (loss)
 
$
585
   
$
2,753
   
$
(24,948
)
 
$
8,493
 
Less: Undistributed earnings allocated to participating securities
   
-
     
(5,885
)
   
(11,944
)
   
(22,932
)
Net Income (loss) attributable to ordinary shares – basic and diluted
 
$
585
   
$
(3,132
)
 
$
(36,892
)
 
$
(14,439
)
Net Income (loss) per share attributable to ordinary shareholders, basic
 
$
0.00
   
$
(0.08
)
 
$
(0.26
)
 
$
(0.36
)
Weighted-average shares used in computing net income (loss) per share attributable to ordinary shareholders, basic
   
243,850,858
     
40,372,255
     
142,883,475
     
40,333,870
 
Net Income (loss) per share attributable to ordinary shareholders, diluted
  $
0.00
   
$
(0.08
)
 
$
(0.26
)
 
$
(0.36
)
Weighted-average shares used in computing net income (loss) per share attributable to ordinary shareholders, diluted
    271,857,016
     
40,372,255
     
142,883,475
     
40,333,870
 

8

SHARE BASED COMPENSATION BREAK-DOWN BY EXPENSE LINE
U.S. dollars in thousands

   
Three months ended
December 31,
   
Year ended
December 31,
 
   
2021
   
2020
   
2021
   
2020
 
   
Unaudited
   
Unaudited
 
Cost of revenues
 
$
794
   
$
209
   
$
1,891
   
$
788
 
Research and development
   
8,738
     
12,148
     
29,022
     
16,491
 
Sales and marketing
   
4,518
     
2,528
     
44,834
     
6,930
 
General and administrative
   
9,473
     
2,379
     
52,210
     
4,068
 
Total share-based compensation expense
 
$
23,523
   
$
17,264
   
$
127,957
   
$
28,277
 

DEPRECIATION AND AMORTIZATION BREAK-DOWN BY EXPENSE LINE
U.S. dollars in thousands

   
Three months ended
December 31,
   
Year ended
December 31,
 
   
2021
   
2020
   
2021
   
2020
 
   
Unaudited
   
Unaudited
 
Cost of revenues
 
$
8,590
   
$
5,749
   
$
27,417
   
$
22,520
 
Research and development
   
704
     
469
     
3,574
     
6,573
 
Sales and marketing
   
13,709
     
895
     
21,267
     
4,118
 
General and administrative
   
58
     
(4
)
   
853
     
746
 
Total depreciation and amortization expense
 
$
23,061
   
$
7,109
   
$
53,111
   
$
33,957
 

9

CONSOLIDATED STATEMENTS OF CASH FLOWS
U.S. dollars in thousands, except share and per share data

   
Three months ended
December 31,
   
Year ended
December 31,
 
   
2021
   
2020
   
2021
   
2020
 
   
Unaudited
   
Unaudited
 
Cash flows from operating activities:
                       
Net income (loss)
 
$
585
   
$
2,753
   
$
(24,948
)
 
$
8,493
 
Adjustments to reconcile net income (loss) to net cash flows provided by operating activities:
                               
Depreciation and amortization
   
23,061
     
7,109
     
53,111
     
33,957
 
Share based compensation expenses
   
23,523
     
17,264
     
127,957
     
28,277
 
Net gain from financing expenses
   
(463
)
   
(2,381
)
   
(2,320
)
   
(3,318
)
Revaluation of the warrant liability
   
(5,565
)
   
-
     
(22,656
)
   
-
 
Accrued interest, net
   
283
     
1
     
402
     
520
 
Change in operating assets and liabilities:
                               
Increase in trade receivables
   
(54,657
)
   
(41,136
)
   
(40,113
)
   
(3,294
)
Decrease (increase) in prepaid expenses and other current assets and long-term prepaid expenses
   
(26,544
)
   
3,144
     
(64,923
)
   
17,975
 
Increase in trade payables
   
52,663
     
50,830
     
25,478
     
23,434
 
Increase in accrued expenses and other current liabilities
    14,026
     
18,887
     
14,566
     
34,344
 
Decrease in deferred taxes, net
   
(4,297
)
   
(1,745
)
   
(1,581
)
   
(3,380
)
Change in operating lease Right of use assets
   
3,651
     
3,615
     
14,529
     
13,758
 
Change in operating Lease liabilities
   
(3,298
)
   
(872
)
   
(15,981
)
   
(11,679
)
Net cash provided by operating activities
   
22,968
     
57,469
     
63,521
     
139,087
 
Cash flows from investing activities
                               
Purchase of property and equipment, including capitalized platform costs
   
(10,296
)
   
(4,094
)
   
(39,070
)
   
(17,774
)
Cash paid in connection with acquisitions, net of cash acquired
   
(171
)
   
-
     
(583,457
)
   
(202
)
Decrease (increase) in restricted deposits
   
(258
)
   
(172
)
   
2,067
     
(104
)
Decrease in short-term deposits
   
-
     
-
     
-
     
28,963
 
Net cash provided by (used in) investing activities
   
(10,725
)
   
(4,266
)
   
(620,460
)
   
10,883
 
Cash flows from financing activities
                               
Exercise of options and vested RSUs
   
2,539
     
1,554
     
10,018
     
2,603
 
Issuance of share, net of offering costs
   
(792
)
   
-
     
285,378
     
-
 
Payments of tax withholding for share based compensation
   
(6,152
)
   
-
     
(6,152
)
   
-
 
Issuance of warrant
   
-
     
-
     
53,883
     
-
 
Proceeds from long term loans, net of debt issuance cost
   
-
     
-
     
288,750
     
-
 
Repayment of short term loan
   
(750
)
   
-
     
(750
)
   
-
 
Net cash provided by (used in) financing activities
   
(5,155
)
   
1,554
     
631,127
     
2,603
 
Exchange differences on balances of cash and cash equivalents
   
463
     
2,381
     
2,320
     
3,318
 
Increase in cash and cash equivalents
   
7,551
     
57,138
     
76,508
     
155,891
 
Cash and cash equivalents - at the beginning of the period
   
311,768
     
185,673
     
242,811
     
86,920
 
Cash and cash equivalents - at end of the period
 
$
319,319
   
$
242,811
   
$
319,319
   
$
242,811
 

10

   
Three months ended
December 31,
   
Year ended
December 31,
 
   
2021
   
2020
   
2021
   
2020
 
   
Unaudited
   
Unaudited
 
Supplemental disclosures of cash flow information:
             
Cash paid during the year for:
                       
Income taxes
 
$
1,997
   
$
497
   
$
15,475
   
$
9,980
 
Interest
 
$
-
   
$
129
   
$
1,125
   
$
715
 
Non-cash investing and financing activities:
                               
Purchase of property and equipment, including capitalized platform costs
 
$
1,120
   
$
1,879
   
$
1,120
   
$
1,879
 
Creation of operating lease right-of-use assets
 
$
6,902
   
$
3,440
   
$
4,520
   
$
14,635
 
Deferred offering costs incurred during the period included in the Long-term prepaid expenses
  $
-
    $
2,096
    $
-
    $
2,096
 
Fair value of ordinary shares issued as consideration of the acquisition
  $
-     $
-     $
157,689
    $
-  

11

APPENDIX A: Non-GAAP Reconciliation
 
RECONCILIATION OF GAAP TO NON-GAAP FINANCIAL MEASURES FOR Q4 AND
FULL YEARS 2021 AND 2020
 
(Unaudited)
 
The following table provides a reconciliation of Revenues to ex-TAC Gross Profit.

   
Three months ended
December 31,
   
Year ended
December 31,
 
   
2021
   
2020
   
2021
   
2020
 
   
Unaudited
   
Unaudited
 
   
(dollars in thousands)
   
(dollars in thousands)
 
Revenues
 
$
407,668
   
$
351,294
   
$
1,378,458
   
$
1,188,893
 
Traffic acquisition cost
   
238,458
     
241,092
     
859,595
     
806,541
 
Other cost of revenues
   
25,568
     
17,181
     
77,792
     
62,855
 
Gross Profit
 
$
143,642
   
$
93,021
   
$
441,071
   
$
319,497
 
Add back: Other cost of revenues
   
25,568
     
17,181
     
77,792
     
62,855
 
ex-TAC Gross Profit
 
$
169,210
   
$
110,202
   
$
518,863
   
$
382,352
 

The following table provides a reconciliation of Net income (loss) to Adjusted EBITDA.
 
   
Three months ended
December 31,
   
Year ended
December 31,
 
   
2021
   
2020
   
2021
   
2020
 
   
Unaudited
   
Unaudited
 
   
(dollars in thousands)
   
(dollars in thousands)
 
Net income (loss)
 
$
585
   
$
2,753
   
$
(24,948
)
 
$
8,493
 
Adjusted to exclude the following:
 
           
         
Financial expenses (income), net
   
1,783
     
1,703
     
(11,293
)
   
2,753
 
Tax expenses
   
16,277
     
1,810
     
22,976
     
14,947
 
Depreciation and amortization
   
23,061
     
7,109
     
53,111
     
33,957
 
Share-based compensation expenses (1)
   
20,641
     
17,264
     
124,235
     
28,277
 
M&A costs (2)
   
154
     
2,354
     
11,661
     
17,766
 
Holdback compensation expenses (3)
   
2,882
     
-
     
3,722
     
-
 
Adjusted EBITDA
 
$
65,383
   
$
32,993
   
$
179,464
   
$
106,193
 

12

1For the 2021 periods, a substantial majority is Share-based compensation expenses related to going public.

2 For 2020 periods, represents costs associated with the proposed strategic transaction with Outbrain Inc.which we elected not to consummate, and for 2021 periods, relates to the acquisition of ION Acquisition Corp. 1 Ltd., the acquisition of Connexity and going public.

3 Represents share based compensation due to holdback of Taboola ordinary shares issuable under compensatory arrangements relating to Connexity acquisition.

We calculate Ratio of Net income (loss) to Gross profit as Net income (loss) divided by Gross profit. We calculate the Ratio of Adjusted EBITDA to ex-TAC Gross Profit, a non-GAAP measure, as Adjusted EBITDA divided by ex-TAC Gross Profit. We believe that the Ratio of Adjusted EBITDA to ex-TAC Gross Profit is useful because TAC is what we must pay digital properties to obtain the right to place advertising on their websites, and we believe focusing on ex-TAC Gross Profit better reflects the profitability of our business. The following table reconciles Ratio of Net income (loss) to Gross Profit and Ratio of Adjusted EBITDA to ex-TAC Gross Profit for the period shown.
 
   
Three months ended
December 31,
   
Year ended
December 31,
 
   
2021
   
2020
   
2021
   
2020
 
   
Unaudited
   
Unaudited
 
   
(dollars in thousands)
   
(dollars in thousands)
 
Gross profit
 
$
143,642
   
$
93,021
   
$
441,071
   
$
319,497
 
Net Income (loss)
 
$
585
   
$
2,753
   
$
(24,948
)
 
$
8,493
 
Ratio of Net income (loss) to Gross profit
   
0.4
%
   
3.0
%
   
(5.7
%)
   
2.7
%
                                 
ex-TAC Gross Profit
 
$
169,210
   
$
110,202
   
$
518,863
   
$
382,352
 
Adjusted EBITDA
 
$
65,383
   
$
32,993
   
$
179,464
   
$
106,193
 
Ratio of Adjusted EBITDA Margin to ex-TAC Gross Profit
   
38.6
%
   
29.9
%
   
34.6
%
   
27.8
%

13

The following table provides a reconciliation of Net cash provided by operating activities to Free Cash Flow.
 
   
Three months ended
December 31,
   
Year ended
December 31,
 
   
2021
   
2020
   
2021
   
2020
 
   
Unaudited
   
Unaudited
 
   
(dollars in thousands)
   
(dollars in thousands)
 
Net cash provided by operating activities
 
$
22,968
   
$
57,469
   
$
63,521
   
$
139,087
 
Purchases of property and equipment, including capitalized platform costs
   
(10,296
)
   
(4,094
)
   
(39,070
)
   
(17,774
)
Free Cash Flow
 
$
12,672
   
$
53,375
   
$
24,451
   
$
121,313
 

14